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Be Prepared to Face Sudden, Unexpected Crises
and Smoldering Issues that May Go Public

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Our most sought-after training program is available In-Person or
online in a Live-Remote format.

The Crisis Communication Certification Course is offered with hands-on instruction by industry expert Deb Hileman and other ICM experts. This course  focuses on managing sudden crises and techniques for preventing smoldering internal business issues from going “public” or minimizing the damage to the organization’s ongoing business when public disclosure cannot be avoided.

Enrollment is limited to provide ample opportunity for group discussion and individual participation in presentations, discussions and hands-on exercises.

Live-Remote
Crisis Communication Management Certification Course

Program offered as six (6) 2-hour class sessions.

Register Now. Our next Course starts March 7, 2022!

Our 2022 Live-Online Schedule:
March 7- April 11

Sept. 6- Oct. 11

November 2-21

 

SCHEDULEAll Sessions Begin at 12:00 p.m. ET
Session 1

Introduction to Crisis Management

Identifying Organizational Risks & Vulnerabilities

Session 2* Sudden Crises
Session 3*

Smoldering Crises

Session 4

Media Relations in a Crisis

Employee Communications

Session 5

The Crisis Communications Plan
Online Communications and Social Media

Session 6*

Live Group Capstone Crisis Exercise
Post-Crisis Debriefings and Lessons Learned

 

Most sessions may be attended live or viewed on-demand after the session.  Participants must complete all six sessions to earn course certificate.

*These three sessions require live attendance to participate in key group exercises that reinforce the concepts learned.

COURSE FEES

$ 1,595.00 USD

Call Toll free: +1(888) 708-8351 for non-profit / group/ education / veteran pricing

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Course Objectives 

Participants learn to:

  • Identify business crises and prepare for them
  • Evaluate organization’s vulnerabilities and crisis potential
  • Anticipate issues that may escalate into a crisis
  • Gain critical support from senior management
  • Quantify financial impact of a potential crisis
  • Develop and implement realistic crisis communications plans
  • Define stakeholders and prioritize actions for those most likely to get involved
  • Utilize online and traditional communication tools effectively
  • Understand and use social media in a crisis
  • Develop talking points for media and other stakeholders
  • Minimize negative reactions from various audiences
  • Debrief and learn from the crisis

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Who Should Attend

  • Corporate/organization leaders
  • Heads of government agencies
  • Consultants
  • Risk Managers
  • Crisis management team
  • PR / Communication professionals
  • Human Resources professionals
  • Attorneys and paralegals
  • Plant/operations managers
  • Company spokespersons

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Life Happens

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Current Trends in Crisis Situations

Data from the unique ICM Crisis Database are used to pinpoint current trends in crisis situations that are stimulating the most media attention for the business community. The course emphasizes realistic problem solving and the importance of hands-on experience in preventing or controlling crises.  Participants complete exercises based on actual business crisis events.[/vc_column_text][vc_btn title=”ENROLL NOW” style=”custom” custom_background=”#0072a2″ custom_text=”#ffffff” size=”lg” align=”center” css_animation=”zoomIn” link=”url:https%3A%2F%2Fcrisisconsultant.com%2Fproduct%2Fcrisis-communication-certificiation-course%2F||target:%20_blank|”][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces” u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1513363653826{background-image: url(https://crisisconsultant.com/wp-content/uploads/2017/12/Herringbone_pattern.jpg?id=2079) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space height=”20px”][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces” u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1590755064835{background-image: url(https://crisisconsultant.com/wp-content/uploads/2014/11/Strategic-Council-Crisis.jpg?id=2483) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space height=”180px”][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces” u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1513363668698{background-image: url(https://crisisconsultant.com/wp-content/uploads/2017/12/Herringbone_pattern.jpg?id=2079) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space height=”20px”][/vc_column][/vc_row][vc_row u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1513272368670{padding-top: 20px !important;padding-bottom: 20px !important;background-color: #efefef !important;}”][vc_column width=”1/3″][vc_single_image image=”1997″ alignment=”center”][vc_column_text]

Deborah Hileman, SCMP
ICM President and CEO[/vc_column_text][/vc_column][vc_column width=”2/3″][vc_column_text css=”.vc_custom_1598463377935{padding-top: 20px !important;}”]

CEO Expertise for Every Client

Deborah Hileman, SCMP, President and CEO. A globally certified strategic communication management professional (SCMP), business leader, coach and consultant with more than 30 years’ experience in public and private companies and non-profit organizations, Ms. Hileman has led high-performing communications and marketing teams in health care, manufacturing, insurance and financial services, nonprofits and higher education. Her most significant areas of expertise include strategic communications planning and reputation/crisis management, change management, employee engagement and communication training.

[/vc_column_text][/vc_column][/vc_row][vc_row u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1513364102162{background-image: url(https://crisisconsultant.com/wp-content/uploads/2017/12/City_Burning_Fire_Smoke.jpg?id=2075) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space height=”180px”][/vc_column][/vc_row][vc_row u_row_style=”0″ u_row_paralax=”0″ u_row_scheme=”0″ css=”.vc_custom_1513363825742{background-color: #ef8000 !important;}”][vc_column][vc_column_text]Sign up for our Newsletter[/vc_column_text][vc_column_text]

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